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Using One-Way Anchor Text Backlinks One thing that many internet marketers (or any business that goes online to build business) tend to forget in their campaigns is Anchor Text backlinks.  First of all, building...

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Chris Jensen SEO Rss

Using One-Way Anchor Text Backlinks

Posted on : 15-02-2011 | By : Chris | In : Get Your Blog Indexed, Internet Marketing, Search Engine Optimization

Tags: ,

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One thing that many internet marketers (or any business that goes online to build business) tend to forget in their campaigns is Anchor Text backlinks.  First of all, building backlinks to your website is extremely important, but if you are not doing it correctly, you can really hurt yourself in the long run.  Second, when you are building backlinks, you need to make sure that you are using anchor text (text that is relevant to the content on your site).  Doing this correctly will not only show the top search engines that your site is important, but it will also show them just what your site is all about and what keywords they should rank your site for (does that make sense???).

So many people will write amazing content to submit to all of the article directories and web 2.0 sites.  They will do their keyword research.  They will have the proper keyword density in their content.  They will write relevant articles that will make people really want to go to their site to continue reading.  Bad news is that 75% of these people will then put something in their author bio like this:

“For More Information on how to correctly choose the best wedding planner for your upcoming wedding, click here!

WRONG!  Now, when Google is out crawling all of these article directories, it will see the words “click here” and think that that word or phrase is relevant to your website!  Really, what the hell does “click here” have to do with your website?  Absolutely NOTHING!  You are hurting yourself.  If someone goes into google to look for a wedding planner, do you really think they are going to type “click here” and hope to find the best wedding planner?  What the most common bride to be is going to type into google is:  best wedding planner in Dallas, or cheapest wedding planners in the Dallas area or something like that.  How about you create a bio box like this:

If you would like to speak to the best wedding planner in Dallas, please contact Kaye at Dallas Platinum Weddings.  She can show you what she can do to make your wedding ideas become a dream come true!

Not only does this sound more appealing, but the more articles that you have out there with this type of anchor text, the higher google will rank you for this keyword or phrase.  This is how you are going to start building business!

In the next post, I will share with you the ways that I go about getting one way anchor text backlinks.  I will show you where to go, how to do it, and how some can and will be more important than others!

If you like this article or found it helpful, please feel free to retweet it or share it with your friends~

Until next time,

Go Hard or Go Home!

Chris Jensen

Comments (73)

[...] original post here: Using One-Way Anchor Text Backlinks Tags: are-going, are-hurting, hell, into-google, someone-goes, wedding-planner, what-the, [...]

Besides, Anchor Text gives a real clue to the search engines regarding the content of the web page it links to. Submit Article

Anchor text builds branding and optimize your business that’s why it is very essential to any posts and backlinks help a lot in generating traffic.

This article shows how important the right keywords for backlinks are. Like when you are commenting, you should put in the keyword that is relevant to the site you are sending them to. This will ensure that they will be properly crawled on by google spiders and will in turn give you a higher page ranking because you have gained authority from these sites.

Hey, you caught the right thing, actually their is a certain order of completion under site designing. I mean there is a preference of what to do first and how much time is given to a particular fact. If that order is not followed than only there are the chances to perform such work which is mentioned by “hell” here. Otherwise I don’t think that site designers do not know the importance of anchor texts.

Anchor text is the best way for clue of search engine optimization…

Anchor text usually gives your visitors useful information about the content of the page you’re linking to.Anchor text is so important that it’s possible for a page to appear in the top 10 in Google’s search results for a phrase which isn’t mentioned anywhere on the page.You can use anchor text in:

* External links – links from other sites
* Internal links – links on your pages
* Navigation maps
* Links on your main page. A very important spot.

Anchor text usually gives your visitors useful information about the content of the page you’re linking to.Anchor text is so important that it’s possible for a page to appear in the top 10 in Google’s search results for a phrase which isn’t mentioned anywhere on the page.

I like your site it’s very informative. Just bookmarked it and subscribed in a reader. Your article is very informative. I am bookmarking it for my future reference.
.-= Aman´s last blog ..Bad Credit Secured Loans – Brief =-.

Ya Doing a Google search for keywords. Go through each and every result to see if there is somewhere can get a link.

I am a newbie here i didn’t knew anything about it, thanks for sharing.
.-= Carson Rose and Associates´s last blog ..Services =-.

The Point is really considerable. Actually no body want to hurt like this but it is due to lack of correct information why 75% of People face such type of problem. I think it is good if you make link on your site keywords rather than ‘click here”

Keywords in anchor text enhance the relevance of the target page pertaining to the keywords used. While the relevance of the page containing the anchor text is also enhanced to some degree because of relevant keywords appearing on that page, the real gainer is the target page URL. Use this knowledge to build the relevance of each page of your site, through optimized anchor text containing important keywords, relevant to the theme of such pages, from other pages of your site.

It is true that when search engines calculate the relevance of a site to a keyword, they consider the number of QUALITY inbound links to that site. So we should not be satisfied with merely getting inbound links, it is the quality of the inbound link that matters.
.-= datacenter virtualization´s last blog ..How to Virtualise your Disaster Recovery – and Why is it Mission Critical? =-.

Your blog is pretty good and impressed me a lot. This article along with the images is quite in-depth and gives a good overview of the topic.

When building anchor text links you also need to be careful not to over do it. The trick is to make it look natural. Naturally people would not link to you with your keyword.

Seach engines counts the relevancy of a keyword and the number of quality inbound links and thus rates a webpage/website. Its very necessary, not to use the unwanted keyword or phrases to low down your ratings. Anchor text is the right way to get a good PR.

9GiRSw Excellent article, I will take note. Many thanks for the story!

When it is about “anchor text” as already mentioned, it refers to the text that anchors or hosts. Still using the hyper link text like “Click Here” or “E-Mail me” is LOTS OF LAUGHTER.

I think your site is hilarious and very USEFUL to Me

I love your blog and how write you

How many backlinks you should build and how fast to do it is a commonly debated topic amongst internet marketers. However, one major aspect of proper link building that is rarely discussed is anchor text strategy.
.-= European bedding´s last blog ..Finding right beddings for the home =-.

I think blog posting and forum posting and directory submission is best way to popularize your anchor text against your back link. Individual anchor text with specific URL i.e deep linking category wise is one the best seo services.

Depending on the competition ranking highly with search engines for certain keyword phrases will be harder than others.

Your post is awesome and the way of explain is good. I read your post daily.

Chris thanks for expanding on the importance of anchor text. It’s another key aspect that many fail to use. There are so many strategies in marketing and we must educate ourselves on the values and importances regarding these strategies.
.-= Linda@Affiliate Online Marketing Strategies´s last blog ..Affiliate Marketing Methods Explained =-.

Some very good answers in here. Backlinks are indeed an important part of any online marketing strategy. I would stay away from link exchanges. They used to be in vogue, but the search engines are beginning to pay less attention and put less value on links gained from an exchange.

Yes, it has been an old technique now! These call for action words can be used on landing pages which looks apt to generate leads! However, I think with many changes in search engines ranking, I think web-masters would have now realized the importance of keywords in hyperlink. Also back-links are mainly considered to evaluate a sites pagerank by SE bots.

Back links are important for SEO because some search engines, especially Google, will give more credit to websites that have a good number of quality back links, and consider those websites more relevant than others in their results pages for a search query.
.-= Internet Marketing Professor´s last blog ..Social Media Tips: Twitter at a Speed of 140 Characters Per Tweet =-.

Great post! I was fortunate enough to learn this from my mentor when I first started online, so I don’t know any other way.
.-= NancyCollins@DirectSalesMarketing´s last blog ..Online Marketing Business – Do Follow =-.

It’s a good idea to keep in mind that you should vary the anchor text used and avoid over repetition of the same phrase.

Anchor Text is when building links for the purpose of SEO, the single most important part of any link is the actual text that makes up the link. If the Anchor Text is made up from your Keywords that link will carry a lot more weight in the eyes of Google.

i always take free backlink of the relevant category for my site.thanks for your article.

What is the best place to place the text backlinks without affecting the looks of your site? Pls advise.?
.-= reiki healing´s last blog ..Reiki Healing Beneficial In Mental and physical Stress =-.

I understand that no one knows exactly what google’s algorithm says but certainly ppl should have the benefit of some good trial and error. I think I may be over optimized and google bombing because my homepage has dropped in rankings a bit while I’ve been actively building quality back inks.

Good points about anchor text. Hopefully this post will help a lot of marketers who haven’t figured this out yet. Thanks!

This is a very tedious method but if you do this at least 5 times a day on your favorite blogs, you are sure to get some return. It beats writing articles each day and is a lot quicker.

Thanks for this post, very informative to people who are unfamiliar with these methods. I’m gonna bookmark your site.

If you want you can visit my site as well at Traffic Submission SEO
.-= Adrianne´s last blog ..Traffic Submission SEO Software =-.

Your post is very nice thanks..
.-= sanketmani´s last blog ..sanketmani =-.

Hi this is sanket mani i am added a google.whats hub?
.-= sanketmani´s last blog ..sanketmani =-.

Your are not actually hurting your website but rather not doing anything that improves it. Anyways, how many do you think is the maximum links per day on a certain keyword for a new establish website? So that Google won’t penalize it.

I think I may be over optimized then.

Nice post Chris! It is really a very informative post. You have clearly demonstrated the advantage of one way anchor links. Well done and keep it up. I hope that you would keep on writing such interesting topics in future as well.

Great post on anchor text. Anchor text is extremely beneficial — especially in article submissions, which you should be doing routinely to generate more traffic back to your site. Just something to know… some sites limit the amount of words that you can put in your anchor text, for example I know that Ezine only allows three words in your anchor text. Just something to keep in mind.

Thanks again for the post.
.-= Camille´s last blog ..Email Marketing Tips- How to Increase Email Deliverability Rates =-.

Hi Chris, just wanted to say that you’re so right about using anchor text in link building campaigns; there are so many people that do not use this technique and they literally “leave money on the table” every day…
Anyways, just like Catt Mutts said, it’s good to diversify the keywords used as anchor text so it will not look to spammy to google…

Good tips but how do I add anchors into text boxes like this?

Great I was posting click here in a couple of my articles on ezine. You make perfect sense. Thanks for the SEO tips.
.-= City Sylvester´s last blog ..Personal Branding Star of The Week- George Lucas =-.

Back links is one way to have a social networking with individuals. It is also great thing in promoting your site. Thanks for sharing this inspiring post, i can absolutely relate into this.

Hi Chris,
I agree that most marketers are so concerned with just getting some back links that they fail to maximize the anchor text to drive traffic and increase page rank for that keyword/phrase at the same time. Good article!

Thanks,
John Moss

Thanks for this blog! This is really quite informative and useful. I was wondering if you guys are familiar with this free powerful web traffic generator that can generate viral traffic. I’m pretty sure this would help you guys. Feel free to contact me if you are interested. :)

Camille: In my opinion that is no big problem. Having an anchor text that is longer than three words doesn’t make a lot of sense as most people don’t google whole sentences.

Also I want to say thanks för a very good article. I hope you can keep it up.

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